REUTERS - May 2 - AmazonLocal, Amazon.com’s daily deal business that competes with Groupon, is trying to make its offers more relevant to subscribers by asking them for more information on what they’re interested in. AmazonLocal sent an email out asking subscribers to answer questions on what they like and dislike.
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Amazon’s Advantage In Daily Deals Could Be Recommendations
MASHABLE - Apr 26 - Last quarter, consumers purchased $17.43 billion of products from Amazon. People gave Amazon valuable information about their shopping habits. Amazon already uses that information to recommend products. Eventually, they could use the same data to target daily deals. Customers of its daily deals site, AmazonLocal, can indicate how interested they are in receiving deals in categories. Google's daily deals site already has a similar profile. Groupon introduced a tag system in November that allows users to indicate what deal qualities they like. Groupon competitor LivingSocial, in which Amazon is an investor, selects deals for customers based on factors such as past purchased deals. Amazon could automatically make pretty solid recommendations without asking users to do any of this work. Google could do the same. As of now, neither has.
by Sarah Kessler
See full article at Mashable
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Amazon Runs Big Daily Deal Without LivingSocial
REUTERS - Mar 22 - Amazon.com ran a big daily deal this week without its strategic partner LivingSocial, suggesting Amazon is serious about building its own business in this fast-growing e-commerce niche. AmazonLocal offered a $10 Amazon.com gift card for $5 on Tuesday and sold one million vouchers before capping the deal the same evening. Most of AmazonLocal's offers were created by LivingSocial's sales force at first. But AmazonLocal has hired its own sales staff in some markets and has been running more of its own deals lately.
Amazon Acquires TeachStreet, Joins AmazonLocal
ZDNET - Feb 3 - TeachStreet team will be joining AmazonLocal, which is the Seattle-based corporation’s answer to the daily deal craze. Amazon is acquiring TeachStreet, an online hub for pairing students with tutors and teachers as well as providing tools and lesson plans to educators for teaching businesses. Financial terms of the deal have not been disclosed.
Amazon Kindle Daily Deal Launches In The UK
TECH RADAR - Nov 14 - Amazon's Kindle Daily Deal promotional campaign has reached the UK, with a new book offered up at a cheap price every day.
by Marc Chacksfield
See fulll article at Tech Radar
Have I Got a Deal for You!
FORBES - Oct 14 - Amazon took an initial stab into the daily deal space with AmazonLocal. Competing directly with deal pioneer Groupon, they’ve expanded into 40 markets and have tripled their revenues. Amazon is closely associated with and is, in fact, an investor in LivingSocial, which does one-day deals in specific cities too. Amazon partners with LivingSocial’s sales team to offer deals to merchants in local markets.
AmazonLocal Brings Daily Deals To A Kindle Near You
TECH CRUNCH - Sep 15 - According to Amazon, their Groupon-esque deals service will start displaying bargains on their Special Offer-oriented Kindles when a new software update goes live in coming weeks. AmazonLocal, which came about due to Amazon’s partnership with LivingSocial, is currently live in 44 markets across 15 states.
Amazon Entering Daily Deals Space
READ WRITE WEB - Aug 2 - Amazon is not only launching a daily deals program, called Amazon Local, but the initial rollout is coming to Groupon's backyard of Chicago. Amazon has employed the services of its partner and Groupon's largest competitor, LivingSocial, to be the sales force behind merchant partnerships with the service.
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